
Our story · #99
Progress is built before the scoreboard.
Founded by Super Bowl champion Paul Kruger, for athletes building the habits nobody sees.
In the early starts. The last drill. The choice to come back tomorrow.
Founded by Super Bowl champion Paul Kruger, 99 Performance Training works with athletes and their families on the part of sport that doesn't show up in a box score: mindset, discipline and the daily decision to keep going.
99 Performance Nutrition extends that commitment into the everyday routines around training, with hydration and protein products in development.
We won't promise championships from a powder. Products don't replace coaching, sleep, food or hard work. They're meant to sit inside a routine the athlete is already building.
The early starts
Before school, before work, before anyone is watching. That's where the habit is built.
The last drill
The rep after tired. Coaching is about helping athletes find it and own it.
Coming back tomorrow
Consistency beats intensity. The real win is showing up again.
The founder · #99
Paul Kruger.
- XLVII champion
- Super BowlXLVII champion
- NFL seasons
- 8NFL seasons
- NFL Draft pick
- 2nd roundNFL Draft pick
- Undefeated college champion
- UtahUndefeated college champion
Paul Kruger was an undefeated college champion at the University of Utah, a second-round NFL Draft pick and a team captain. He played eight NFL seasons with the Ravens, Browns and Saints and won Super Bowl XLVII.
After competing at the highest level, he saw that the real separator is rarely talent alone. It's mindset, discipline, belief and the ability to perform under pressure. He also saw families pour everything into an athlete's dream without a roadmap.
That's why he founded 99 Performance Training: mentorship for athletes, supported by their families. Paul is the founder and spokesperson of 99 Performance Nutrition, which carries that same commitment into the routines around training.
Products are in development. No results are claimed for any product.

One program. A bigger commitment to the athlete.
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